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Adoption S-curve only steepens on linear scale (red line). It looks like "the vertical" between 10% and 90% adoption is where all the action is. On log scale there is no vertical (blue line). Only exponential growth, until ~50% adoption: 1% -> 2% -> 4% -> 8% -> 16% -> 32% etc. https://t.co/zkpSr0m76b