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Open original source ↗First time ever!
NCAA Tournament Sunday early primetime window (March 22): 19.7 million viewers
2026 Oscars the week before (March 15): 17.9 million
The country is more interested in St. John’s/Kansas then Hollywood.
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CBS Sports & TNT Sports continue record-setting viewership for NCAA Tournament 🏀 Most-watched NCAA Tournament in history with 10.1 million viewers through Second Round 🏀 Record-breaking 19.7 million viewers for Sunday’s early primetime window led by St. John’s win over Kansas https://t.co/D0MPs0bNFh
MM_MBB_TV ↗